Solutions Total Channel
Total Channel Solutions
Your Brand Guardian Across Every Channel. All Stores
As a retailer or manufacturer, you might be using syndicated data to manage your brand, but it’s often outdated and scattered across physical and digital channels. This leaves you reacting too late, with disjointed actions that only impact future efforts.
Our approach enables real-time improvements that adapt to your shoppers’ ever-evolving, multi-channel shopping habits.
How we do it
We deploy our technology and thousands of dedicated researchers to collect the brand metrics that define your customers' experience across all physical and online stores.
This data is ingested and processed by our intelligent data platform to create truly joined-up multi-channel brand metrics and insights.
You set the rules to trigger alerts when brand metrics fall short of expectations and action needs to be taken.
From fixing in-store product facings, to ensuring web image compliance, we deploy our expert teams for immediate resolution, protecting your brand and preventing lost sales.
By integrating your own sales and other 3rd party data into our platform, you can better learn which levers to pull and rules to set, driving towards continuous sales improvement.
Unparalleled Data Collection &
Implementation Capabilities
Real-time Data, Collected In-store & Online, with Industry Context
Our dedicated teams of programmers, data engineers and Research Associates collect and review billions of data points weekly, integrating retail expertise at every stage to ensure data is validated and tailored for its intended use.
Thousands of Retail Experts On-the-Ground
Our associates leverage advanced technology and strict quality control to capture trusted, timely data and competitive observations while taking actions from in-store stock reorders to implementing IRC programs. Unlike competitors, our dedicated, trained workforce is fully committed to your success.
Whatever your challenge, we are your partner to rapidly identify, diagnose, and resolve issues, driving you toward Brand Excellence.
Examples of how we help customers:
Product Launches
Ensure all brand-critical elements are optimized across channels to ensure a successful product launch:
- Is the item on the shelf?
- How many facings does it have?
- Is the shelf price correct and is a shelf tag present?
- Is the launch display set up on the sales floor?
- Does the item have 100+ positive Ratings & Reviews?
- Is the item available on each store's OPD page? If not, we'll request a ticket with the in-store digital coach.
- What is the OPD pricing at each store?
- Is the new item stickered with an IRC to drive trial?
Product Displays / Facings
Optimize IRC Placement:
- How can we inspire trial of new products?
- How do we switch new customers to our brand?
Ensure Display Compliance:
- Are our displays being built and placed correctly?
- Is display restocking and merchandising being carried out as planned?
Ensure Plan-o-gram Compliance:
- Are the facings and product placement aligned with the plan-o-gram?
- How do we rapidly make corrections at the shelf?
Ensure OSA:
- How can we identify and correct shelf voids, out-of-stocks and phantom inventory?
- Are we accurately reporting and correcting on-hand quantities?
Brand Health Monitoring
We work with you to measure and score against all the brand dimensions that matter:
- Monitor key brand dimensions at local store level and across all online platforms
- Customize rules to create health scores
- Roll up metrics into aggregate scorecards that can vary by audience
- Create alerts to flag issue resolution required
- Instantly deploy RDSolutions team to resolve issues on the ground or online
Ratings & Reviews
Identify products with low volumes or quality of reviews:
- Monitor online average review score and volume against key products to detect lack of positive customer feedback.
Diagnose the issue:
- Deploy field team to purchase the product online or in-store, replicate the customer experience and confirm any issues that might be discouraging positive reviews.
Solve:
- Provide feedback on product or shopping experience improvements to enhance customer satisfaction and encourage more detailed, high-quality reviews.
Competitive Price & Promo
Gain a competitive edge with our pricing and promotion intelligence platform and data services, providing real-time pricing insights and tailored alerts to optimize your strategy. Here's how we help:
- Competitive Price Monitoring and Price Exception Reporting to maximize market share.
- Ad Hoc Analysis and Revenue Management tools for data-driven decisions.
- Comprehensive Competitive Index Tracking to stay ahead of market trends.
- Customizable Product Matching for precise, actionable insights.
- Circular Intelligence to understand and react to competitor promotions effectively.
Price Management
Our rules-based price management solution enables retailers to easily automate and optimize pricing strategies.
With an intuitive AI, you can set clear, easy-to-understand rules that ensure transparent, consistent, and competitive pricing across all channels. Our platform adjusts prices in real-time based on market changes, competitor actions, inventory levels, and sales trends, maximizing profitability while minimizing manual effort and errors.
